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See what the best GTM teams do differently.

The ForgeX Files brings you original ABM and AI research, field analysis and frameworks from ForgeX.

Every edition starts with ForgeX research

We draw on the ForgeX Benchmark Database and our work with B2B marketing and GTM leaders. Each edition reports a finding, the data behind it and what leading teams are doing about it.

2.5x

Teams with a defined AI roadmap are 2.5x more likely to be top performers.

Source: ForgeX 2026 AI in ABM Benchmark, n = 189

Davis PotterWritten by Davis Potter, CEO and Co-Founder of ForgeX, who built ABM programs at Scale AI, Google Cloud and Pegasystems.

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